Lady I Terms of Use

Version 3.1 (internal; publishes as version 1.0) · Effective: 【publication date】

How this document works. Articles 1–22 apply to every user worldwide. Annexes 2 and 3 add provisions that apply only if you live in the European Economic Area or the United Kingdom, or in the United States, respectively. Fields in 【brackets】 are completed before publication.

Article 1. Who provides the service

1.1. The Lady I mobile application and the services available through it (the "App") are provided by 【full legal name and form】, registered office at 【street and number】, 【postcode】 Skopje, Republic of North Macedonia, entered in the Central Register under company number 【ЕМБС】 and tax number 【ЕДБ】 ("Lady I", "we", "us"). Lady I is the contracting party and the sole contractual counterparty of users.

1.2. Contact: support, complaints and data protection support@ladyiapp.com, legal matters info@ladyiapp.com, website ladyiapp.com. Representative in the European Union under GDPR Article 27: 【name, address, e-mail】. Representative in the United Kingdom under UK GDPR Article 27: 【name, address, e-mail】. We send notices to you in the App and, if you have a registered profile, we may also send them to the e-mail address it is registered with (article 21.5).

1.3. Medical and educational content is written and approved by Dr Irena Gosheva, specialist in gynaecology and obstetrics, licensed in the Republic of North Macedonia. Technical development and maintenance are carried out by Code Tango as Lady I's external contractor.

Article 2. Acceptance and changes

2.1. These Terms of Use (the "Terms") are an agreement between you (the "User", "you") and Lady I. By installing, accessing or using the App you confirm that you have read, understood and accepted the Terms and the Privacy Policy. If you do not agree with any part of them, we recommend that you do not use the App.

2.2. You accept the Terms on first use of the App. The current version is always available in the App (Profile) and at ladyiapp.com/terms.

2.3. Lady I reserves the right to amend the Terms where necessary because of changes to features, to legislation or to how we operate. Notices of any change will be posted in the App and included in the updated text of the Terms. For material changes we will notify you at least 15 days before they take effect. If you continue using the App after that period, the changes are deemed accepted.

If a material change is to your detriment and you have an active paid Membership, it takes effect for you only once you have expressly accepted it. Until you accept it, the previous Terms continue to apply to you to the end of the paid period. If you do not accept it, you may also terminate the Membership, and we will refund the proportionate part of the payment for the unused period.

2.4. The current version of the Terms was published on 【date】.

Article 3. What Lady I is, and what it is not

3.1. The App is a tool for self-tracking and self-observation of the menstrual cycle, fertility, pregnancy, the postpartum period and menopause, and for access to educational content. From the dates and data you enter, the App calculates calendar-based estimates (expected menstruation, estimated fertile window, gestational week, due date) and sends you reminders. Some of the content speaks openly about pregnancy loss, infertility and menopause.

3.2. The App is not a healthcare service and no doctor-patient relationship arises through it. The content, estimates, reminders and signals are general, informational and educational in character and do not constitute medical advice, diagnosis, treatment, encouragement to treatment, or a substitute for examination by a doctor. Decisions about your health are yours, taken after consulting a qualified health professional who has examined you.

3.3. Intended purpose. The App is intended solely for recording and information. The App is not a medical device within the meaning of medical device legislation, including Regulation (EU) 2017/745. It does not diagnose, treat, alleviate or prevent any disease or condition, is not intended for treatment decisions, and is not intended for the prevention or the promotion of pregnancy. Nor is it intended for the control or support of conception within the meaning of the relevant legislation: the fertile-window estimate is calendar information derived from the dates you enter, not a calculation of your fertility status by a validated algorithm.

3.4. The App is not a method of contraception. Fertile-day estimates are calendar calculations from the dates you enter and are not accurate enough to prevent pregnancy. You must not rely on the App to prevent or confirm pregnancy. The App guarantees no conception, ovulation, pregnancy or any other health outcome; results vary from person to person.

3.5. The App is not intended for emergencies. In a medical emergency call your country's emergency number immediately (194 in North Macedonia) or go to the nearest healthcare facility.

3.6. The App currently uses no artificial intelligence. Estimates result from data entered directly by the User, processed by a predetermined deterministic algorithm (calculations). The App makes no automated decisions producing legal or similarly significant effects for you.

Article 4. Who may use the App

4.1. The App is intended for female users aged 14 and over. Below the age of 14 the App may not be used, not even with the consent of a parent or legal guardian.

4.2. The age at which a person may consent independently to information society services differs by country. In the App the following limits apply, but never below 14:

If you are at least 14 but below the age in the table, you may use the App only with the consent of a parent or legal guardian, who accepts these Terms on your behalf, gives consent to the processing of your health data, and is responsible for your use.

4.3. Paid services (article 11) may be ordered only by adults. For a User under 18, paid services are ordered and paid for by a parent or legal guardian.

4.4. The App is intended for entering and tracking your own data. Do not enter data about another person without their knowledge and consent.

4.5. By using the App you confirm that you meet the conditions in this article.

Article 5. Profile without registration, and your device

5.1. The App requires no registration. On first launch a profile without registration, tied to your device, is created. We ask for no name, surname, e-mail, phone or password. If you enter a name yourself for the doctor's report, it is stored in your profile.

5.2. The profile is personal and non-transferable. A profile without registration is reachable only from the device on which it was created: if you uninstall the App, clear its data, reset the device, lose it or move to a new device, your history cannot be recovered unless you registered your profile beforehand (Privacy Policy, section 3). We recommend downloading a copy of your data periodically (article 6.4). Lady I is not liable for data loss arising this way.

5.3. You are responsible for the security of your device and access to it. Anyone with access to your unlocked device has access to your data in the App. If you choose, the App can additionally be locked by fingerprint or face, through the device's own unlock function. The check is performed by the device's operating system, and the App receives only an answer as to whether the check passed ("yes" or "no"). Lady I does not receive or process biometric data.

5.4. The App works offline. Internet is needed for the copy on the server for a registered profile, for new content, server notifications and paid services. Data charges are billed by your operator under its terms.

Article 6. Your data and privacy

6.1. How we process your personal data, including health data, is governed by the Privacy Policy, which forms an integral part of these Terms. The categories of data we process are set out in the Privacy Policy.

6.2. Health data is a special category of personal data. The App processes it only on the basis of your explicit consent, given separately in the App and withdrawable at any time by deleting your data (article 6.4).

6.3. The data you enter is kept on your device. For a profile without registration, the server holds only the profile data (your answers from the introduction and basic settings), the notification identifier and the record of your consents, and the history stays on the device only. For a registered profile, the server also holds a copy of all the data. The server is at a cloud provider, in Frankfurt, Federal Republic of Germany. The details are in the Privacy Policy (sections 3 and 4).

6.4. At any time, in the App (Profile), you can download a copy of all your data and permanently delete all your data from the device and the server. Deletion is irreversible.

6.5. Your data is not sold, not used for advertising and not disclosed to third parties, except to the processors named in the Privacy Policy and to competent authorities under the conditions in section 14 of the Privacy Policy.

Article 7. Accuracy of data, estimates and content

7.1. All estimates depend solely on the data you enter. You are responsible for its accuracy, completeness and timely updating. Incorrect or incomplete entries produce incorrect estimates.

7.2. Estimates are approximate by nature. Irregular cycles, anovulatory cycles, hormonal disorders, recent discontinuation of contraception, breastfeeding, perimenopause and the limitations of the calendar method itself can make estimates inaccurate.

7.3. Estimates are clearly marked as estimates. When the App indicates you should see a doctor, that is a general signal, not a diagnosis. The absence of a signal does not mean all is well.

7.4. You can correct entered data at any time; estimates are recalculated. For any question about your condition, consult your own doctor or gynaecologist first.

7.5. Educational content reflects the professional views of Dr Irena Gosheva and medical knowledge at the time of writing. Medical knowledge changes; we may supplement, amend or withdraw content. Before acting on content material to your treatment, check with your doctor.

Article 8. Notifications and reminders

8.1. The App sends notifications and reminders to your device (expected menstruation, bleeding diary, pregnancy weeks, check-ups and preventive screenings) and server notifications (messages from a gynaecologist and news about the App).

8.2. Notifications may contain text about your health or reproductive status and may be visible on a locked screen. You control this in your device settings.

8.3. You can switch notifications off using the individual toggles in the App and by category in the device settings. Delivery depends on the device, the operating system and delivery providers and is not guaranteed. Do not rely on App reminders for taking medication or attending appointments on time.

Article 9. Licence and permitted use

9.1. Lady I grants you a limited, non-exclusive, non-transferable and revocable right to install and use the App on a device you own, solely for personal, non-commercial use, in accordance with these Terms. The App is licensed, not sold. This licence conveys no ownership or other intellectual property rights in the App, its software, code, design or content, other than the right of use expressly granted here.

9.2. You may not:

• copy, modify, translate, decompile or otherwise derive the source code, except to the extent expressly permitted by law;
• sell, rent, sublicense or distribute the App or access to it;
• copy, publish, distribute or commercially exploit content from the App without our written consent;
• access the App or its servers other than through the App itself, harvest data from it automatically, or circumvent its protective mechanisms;
• use the App in a way that impairs its functioning, burdens the infrastructure or endangers other users;
• use the App contrary to law or contrary to the provisions of these Terms.

9.3. We may provide the App free of charge in whole or in part, including in a pre-release (test) version. Free use creates no obligation on Lady I to maintain any given feature indefinitely.

Article 10. Intellectual property

10.1. The App, its design, code, trade marks, the name Lady I and all content in it are protected by copyright and related rights and by industrial property legislation, and are owned by Lady I or its licensors. The medical and educational content is the copyright work of Dr Irena Gosheva, licensed to Lady I. The App also contains open-source components under their own licences.

10.2. Other than the right in article 9.1, these Terms transfer no intellectual property right to you.

10.3. Data you enter remains yours. Lady I processes it only to provide the services, as described in the Privacy Policy.

10.4. Suggestions and feedback you send us may be used freely to improve the App, without compensation.

Article 11. Paid services: Membership

11.1. Some services may be available only with a paid membership ("Membership"). Scope, price, duration, payment method and all pre-contractual information are shown in the App before purchase. Prices are shown in the currency of payment, inclusive of taxes; in the Republic of North Macedonia the currency is the denar.

11.2. Payment is made through an authorised payment service provider or through the app store, under their terms. Lady I has no access to your payment card details. After purchase you receive confirmation on a durable medium.

11.3. If Membership renews automatically, this is clearly indicated before purchase, together with the price and renewal date. You can cancel renewal at any time before the current period ends. A free trial converts to paid Membership only if clearly stated before it begins. Price changes are communicated at least 30 days in advance and apply only to the following period upon your acceptance.

11.4. Right of withdrawal. Under article 127 of the Consumer Protection Act (Official Gazette of the Republic of North Macedonia no. 236/22), as a consumer you have the right to withdraw unilaterally from a distance contract within 14 days of its conclusion, without giving a reason, by an unequivocal statement (or the form in Annex 1) sent to support@ladyiapp.com.

For digital content and digital services not supplied on a durable medium, if on purchasing a particular service you give explicit consent for its supply to begin immediately (during the withdrawal period) and expressly acknowledge that you thereby lose the right of withdrawal, that right ceases when supply begins (article 133(1)(13) of the same Act). The foregoing applies where Lady I as trader has provided you the confirmations required under articles 125(3) and 126(14) of the Consumer Protection Act.

11.5. If you withdraw from the contract, you may no longer use the digital content or digital service or make it available to third parties, and Lady I, as trader, refunds your payment within 14 days of receiving the statement, using the same means of payment. If Lady I permanently ceases to offer a service covered by paid Membership, we refund the proportionate part of the payment for the unused period.

11.6. Paid services become available upon their release in the App. Displayed but unavailable paid features create no obligation on Lady I.

Article 12. Doctor's report

12.1. The App can generate a report (PDF) summarising your entered data and estimates, intended to be shown to your doctor. The report is an informational summary of your entries and is not a medical finding. The name you enter is stored in your profile and printed in the report.

Article 13. Availability, maintenance and updates

13.1. The App is provided with reasonable effort, without a guaranteed availability level. Server-dependent features may be temporarily unavailable due to maintenance, fault, a provider interruption, force majeure or updating. Core features continue to work on the device.

13.2. Lady I as trader is liable for any lack of conformity of the services available through the App, before or after accessing or purchasing the service, in accordance with consumer protection legislation.

13.3. Updates may also be security updates, to maintain the conformity of the services (article 155(2) and (3) of the Consumer Protection Act). They may include informing users of the availability of an update and of the consequences of failing to install it. If the consumer does not install supplied updates within a reasonable time, Lady I is not liable for a lack of conformity arising solely from that failure.

13.4. The App updates automatically on launch and through new versions. Updates may add, change or remove features. We may cease supporting older versions of the App or of the operating system.

13.5. The App is available for the Android versions listed in its store listing. Until publication in an app store, it is installed from an installation file downloaded from the official address published by Lady I. Install it only from that address. If you obtained the App through an app store, the store's terms also apply.

13.6. Lady I may at any time change or restrict the App or part of it, and may permanently cease to offer the App or part of it. If we permanently cease to offer the App, we will notify you at least 30 days in advance so you can download a copy of your data.

Article 14. Third-party services

14.1. The App uses third-party services for cloud infrastructure, notification delivery, updates and payment. Those providers are named in the Privacy Policy. An interruption or change at a provider may limit the corresponding feature.

14.2. The App may contain links to external websites or services. Lady I is not responsible for their content or their terms and policies.

Article 15. Restriction of access and termination

15.1. You may stop using the App at any time by uninstalling it. If you also want to delete data from the server, use the delete function in Profile (article 6.4) before uninstalling.

15.2. Lady I may temporarily or permanently restrict or disable your access if:

• you use the App contrary to article 4 or article 9, or contrary to any article of these Terms and/or the Privacy Policy;
• your use presents a security risk;
• it is necessary to comply with a legal obligation or an order of a competent authority;
• a due payment for a paid service is outstanding.

15.3. Before restricting we will notify you in the App, except where impossible or where it would compromise security. Data on the device remains yours.

15.4. Articles 3, 7, 9.2, 10, 16, 17, 18, 19, 20, 21 and 22, and all provisions which by their nature should survive, remain in force after termination.

Article 16. Disclaimer of warranties

16.1. The App is provided "as is" and "as available". To the extent permitted by law, Lady I does not warrant that the App will operate without interruption or error, that estimates will be accurate, or that it will meet your particular needs. Nothing in this article limits your rights as a consumer under mandatory law, including rights concerning the conformity of digital content and digital services.

Article 17. Limitation of liability

17.1. Lady I is liable without limitation for damage caused intentionally or by gross negligence, for death or personal injury, and for any other damage attributable to it under the Law on Obligations.

17.2. In all other cases and to the extent permitted by applicable law, Lady I is liable only for damage that is a direct and foreseeable consequence of a breach of its contractual obligations. Lady I is not liable for indirect, consequential or other damage that is not a direct and foreseeable consequence, nor for damage arising from:

• decisions taken on the basis of estimates, information or content available through the App, where such decisions were taken contrary to the limitations and warnings in article 3;
• inaccurate, incomplete or outdated data entered by you;
• failure to act on a reminder or notification generated by the App;
• use of the App as a method of contraception;
• interruption, malfunction or unavailability of a service provided by a third party, and force majeure events;
• a virus, malware or other attack on your device, unless resulting from Lady I's fault;
• use of the App contrary to these Terms or to the instructions for use.

17.3. For paid services, to the extent permitted by applicable law, Lady I's total liability for one event or a series of connected events is limited to the total amount you paid it for that service in the 12 months preceding the event. This limitation does not apply in the cases in article 17.1, or in any other case where limitation is not permitted.

17.4. Nothing in these Terms shall be construed as excluding or limiting Lady I's liability in cases where such exclusion or limitation is not permitted under applicable law.

Article 18. Your responsibility

18.1. If, by using the App contrary to law or to these Terms, you cause damage to Lady I or to third parties, you are liable for that damage under the general rules on liability, to the extent the damage is attributable to you.

Article 19. Complaints and dispute resolution

19.1. You may submit a consumer complaint by e-mail to support@ladyiapp.com or by post to the address in article 1.1. Under article 192 of the Consumer Protection Act we will reply in writing within 15 days of receipt, stating whether the complaint is upheld and giving reasons for the decision. Where applicable we will also propose a deadline for resolution, which may not exceed one month from receipt of the complaint.

19.2. If you are not satisfied with the reply, you may contact the State Market Inspectorate, a consumer protection organisation, or initiate out-of-court dispute resolution. For personal data matters the competent body is the Agency for Personal Data Protection of the Republic of North Macedonia, irrespective of whether you exercise the right to submit a consumer complaint.

19.3. Disputes will be resolved amicably. For disputes not settled by agreement, the Basic Civil Court Skopje has jurisdiction. If you are a consumer, you may also bring proceedings before the court of your place of residence, where mandatory rules applicable to you so provide.

Article 20. Governing law

20.1. These Terms are governed by and construed in accordance with the laws of the Republic of North Macedonia, in particular the Law on Obligations, the Consumer Protection Act, the Electronic Commerce Act and the Law on Personal Data Protection.

20.2. If you use the App as a consumer resident outside the Republic of North Macedonia, the choice of Macedonian law does not deprive you of the protection afforded by the mandatory provisions of the law of the country in which you reside.

Article 21. Final provisions

21.1. The Terms are available in Macedonian and its Cyrillic script, in Albanian and in English. The App itself can also be used in Serbian and German; in those languages the Terms are shown in their English version. If a translation into another language is published, it serves comprehension only. In case of divergence between language versions, the Macedonian version governs for users in the Republic of North Macedonia and the English version governs for all others.

21.2. If any provision is found void or unenforceable, the remaining provisions remain in force, and the void provision is replaced by a valid one most closely matching its purpose.

21.3. These Terms, together with the Privacy Policy and the pre-contractual information displayed in the App before purchase, constitute the entire agreement between you and Lady I.

21.4. Lady I may transfer its rights and obligations to a legal successor, on notice in the App at least 30 days in advance; within that period you may terminate Membership with a refund of the proportionate part. You may not transfer your rights without our consent.

21.5. We send notices to you in the App. A notice is deemed received when displayed in the App. If you have a registered profile, we may also send a notice to the e-mail address it is registered with. For a profile without registration no other channel of notice exists.

21.6. If Lady I does not exercise a right under these Terms, that is not a waiver of it.

21.7. Neither party is liable for non-performance caused by force majeure, for the duration of that event.

Article 22. Regional provisions

22.1. If you live in the European Economic Area or the United Kingdom, Annex 2 also applies.

22.2. If you live in the United States, Annex 3 also applies.

22.3. In case of conflict between the core text and an annex applicable to you, the annex prevails, but only to the extent it gives you greater protection.

Lady I · 【address】 · support@ladyiapp.com · info@ladyiapp.com

Annex 1. Distance contract withdrawal form

*(Complete and send this form only if you wish to withdraw from the contract.)*

To: 【full name】, 【address】, support@ladyiapp.com

I hereby give notice that I withdraw from the contract for the following service: \_\_\_\_\_\_\_\_\_\_

• Ordered on: \_\_\_\_\_\_\_\_ · Paid on: \_\_\_\_\_\_\_\_ · Amount: \_\_\_\_\_\_\_\_
• Full name: \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_
• Address: \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_
• E-mail for reply: \_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_\_
• Date: \_\_\_\_\_\_\_\_ · Signature (paper only): \_\_\_\_\_\_\_\_

Annex 2. Provisions for the European Economic Area and the United Kingdom

2.1. Consumer rights. As a consumer in the EEA you have rights under Directive 2011/83/EU on consumer rights and Directive (EU) 2019/770 on contracts for the supply of digital content and digital services, as transposed in your country. No provision of these Terms limits those rights.

2.2. Right of withdrawal. You have the right to withdraw within 14 days of concluding the contract. The right ceases before the period expires only if you expressly agreed that supply should begin immediately and expressly acknowledged losing the right of withdrawal, and you received confirmation of this on a durable medium.

2.3. Conformity. Lady I is liable for the conformity of digital content and services under Directive (EU) 2019/770, including providing updates necessary to maintain conformity during the contract period.

2.4. Unfair contract terms. These Terms are construed in accordance with Directive 93/13/EEC; any term that would be unfair within the meaning of that directive does not apply to a consumer in the EEA.

2.5. Governing law and jurisdiction. The choice of Macedonian law does not deprive you of the protection of mandatory provisions of the law of your country of habitual residence (Rome I Regulation, art. 6). As a consumer you may bring proceedings before the courts of your place of residence.

2.6. Data protection. See Annex B to the Privacy Policy, including details of the representative under GDPR Article 27.

2.7. No arbitration. Lady I does not require consumers in the EEA to waive the right to judicial remedy and applies no mandatory arbitration.

Annex 3. Provisions for the United States

3.1. Health data. Processing of health data of users in the United States is described in Annex C to the Privacy Policy, including the notice required by the Washington My Health My Data Act.

3.2. Sale of data. Lady I does not and will not sell personal data or health data, and does not share it for advertising across different services.

3.3. Not a medical service. The App is not a medical device, is not approved by the Food and Drug Administration (FDA), and is not intended to diagnose, treat or prevent any disease, nor to prevent pregnancy. See article 3.

3.4. Consumer rights. The rights in section 10 of the Privacy Policy are granted to all users in the United States, regardless of state.

3.5. Breach notification. See section 15 of the Privacy Policy.

3.6. Disputes. Nothing in these Terms deprives you of rights granted by mandatory law of the state in which you reside, including a private right of action where one is provided.